Does blogging have a future? So asks Robert W. Bly in his book Blog Schmog attempting to lay out clearly what in his opinion, the truth about what blogs can and cant do for your business.
There are all those parts that talk about blogs being a means to voicing an opinion, having your say, and building yourself into a community - I agree with all that. The parts where it helps/does not help your business - I couldn't really say, I do not have a business, nor have I used blogs in any way to market any of my ideas. Its an interesting book. The author's article about bloggin had generated a fair amount of response.
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